PCCW Limited (Pacific Century Cyber Works) is the holding company of HKT Group Holdings Limited, a Hong Kong based information and communications technology (ICT) company. PCCW also holds a majority interest in Pacific Century Premium Developments Limited. PCCW is headquartered in Hong Kong and operates in Europe, the Middle East, Africa, the Americas, mainland China, and other parts of Asia.
PCCW/HKT was the first quadruple play provider in Hong Kong, and offers media content and services for fixed-line, broadband Internet, TV and mobile. The group sells to local and international business customers, as technical services and project outsourcing to network operators and public and private sector organization.
PCCW/HKT has more than 8,000 PCCW Wi-Fi hotspots in food outlets, shopping malls, universities, and public transport.
The PCCW Commercial Group provides ICT services to small, medium and large enterprises. The group managed the installation of Asia\'s largest IP-enabled network for securities and derivatives markets, built for Hong Kong Exchanges and Clearing Limited and known as SDNet. It includes an system, known as e-PASS, and the Smart Identity Card system for the Hong Kong SAR Government.
PCCW Teleservices operates a contact centre outsourcing business along with an operation in the U.S. It handles inbound and outbound calls, emails and other transactions for customers. PCCW Global runs a fully meshed IP, fiber and satellite network, providing voice, data and multimedia for multinational enterprises, as well as service providers.
Now TV
Now TV concepts represents the core competency of telecommunication companies- building bandwith and providing secure access to content, along with customer service and billing with the highest degree of accuracy, all while ensuring revenue for the company.
 IS an IPTV ( Internet protocol television) service provider.
 offers video on demand service
 IS the largest 24 hour pay TV operator in Hong Kong.
 has been in service since 2008
Now TV Architecture
Now TV service was carried by PCCWs broadband network. The key building block were the STB, the customer access unit (CAU) in the digital subscriber line access module and the broadband network. PCCWs was planning to launch an all-in-one STB in early 2008, enabling subscribers to enjoy HD programming in Now-TV without having to buy more than one decoder.
 The STB continued a web browser that enabled subscribers to access the billing.
 The CAU was developed DSLAM at PCCWs request and had 2 main functions.
• One was to control the subscribers "right to see" at the network level which significantly reduced the risk of piracy,
• The second and perhaps more important role of the CAV was to allow PCCW to send Broadband TV signals targeted to an individual subscriber in virtually the same way that the company allocated phone calls. This meant that PCCW had the power to record which channels were being watched by each subscriber and for how long.
Now TV Service
From the introduction of now TV, PCCW provides a wide array of interactive services such as home shopping, securities trading, government meal order and delivering, cinema tricketing and travel planning.
1. In 2006 PCCW had introduced now shop that enabled pay TV subscribers to shop from the comfort of their home browsing goods on sereen and performing via the TV remate control device. they could buy consumer items such as DVDs, books, jwellery etc. with a credit card and have them delivered to their door fom the PCCW designed shop.
2. Now TV also offered a ticketing service which allowed subdcriber to choose cinema seats and buy tickets on the screen.
3.Now TV launched a new service in March 2007 which allowed the subscriber to store photo and video clip storage facility and share among friends and family via the four customer delivery platform.