The society has completely changed and dictated the way that people are. When people see the actresses and actors on televeision they want to be like those people and tend to change up their appearance and the way that they are to mold into what they see. People tend to create mental relationships with the characters on television shows. Television portrays most people as successful and wealthy, in direct opposition to the fact that most people are middle class. Viewers see the lush lifestyles, and may begin to accept the norm that money is vital to happiness.Television also portrays winners in contests as heroic, and the losers as lacking in social or physical abilities. This can make viewers begin to think that winning is important at any cost.
Violence is so common on television shows that viewers have become less sensitive to it. More violence is portrayed on the television than actually occurs in life, leading to a scary perception of the world as portrayed by crime dramas.
Television now depicts women and minorities in positions of responsibility and power. No longer are women expected to be a mother who stays home and cooks for her family, and serves her man, as the 1960s television shows glamorized. As viewers see more women and minorities as professionals, and leaders, they will be more likely to accept these things in their own lives.

Television today often depicts the healthier attitudes of society, such as exercise, not smoking, and responsible drinking. More often today, alcohol consumption is shown with negative consequences, instead of the happy, social drunk common on television shows in the 1950s and 1960s.

Smoking has largely disappeared from the medium as well, a difference from the old television shows where virtually every adult smoked.

The ways families are portrayed has changed. No longer are they shown only as a nuclear family with a father, mother, and two children. Now families are depicted in the many varied types relationships today. This positive influence on values, can promote tolerance of differences.